COOKIES
In order for us to make your visit to our website attractive and to enable the use of certain functions, our website uses so called “cookies”.
Session Cookies
We use session cookies in order to allow you to surf our website easily and freely, without losing the products you have added to your shopping cart. Session cookies also help to improve the loading time of the Website. They are erased, once you close your browser.
Persistent Cookies (aka First-Party Cookies)
They do not lose their validity when the browser is closed. Their term of validity may vary, but is usually not longer than 6 months. We use them in order to save login data, so that it is not necessary to enter it every time. We also use them for personalisation and to save your preferences.
Cookies of External Service Providers
The origin of the cookies usually coincides with the name (domain) of the Website, on which they are placed. This does not apply to cookies of external service providers, which are created by the providers themselves. These cookies collect data about your habits and interests on the internet and could track your activity through different websites. Through them it is possible to determine which websites you visit, in what sequence and how much time you spend there. They are most frequently used to analyse the visits and interests of users toward a certain topic.
We use the services of the following partners:
Google Analytics
We use the service Google Analytics, property of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA („Google“), through which we collect and process information about your physical location and other technical information about your visit to the Website. The information, collected by Google in relation to the use of the Website includes the Internet Protocol (IP) address, used to connect your computer or device to the Internet, the “clicks” to, through and from our Website (including their date and time), information about the interaction with the Website (like possible views, clicks and mouse movements). Google Analytics uses different technologies to determine the location, including the IP address, GPS and other sensors, which could, for example, supply Google with information about devices in close proximity, Wi-Fi hotspots and charging status. This information will be transferred to a Google server in the USA, where it will be stored and analysed. The results will be transferred to us in anonymous form. In this process, the data collected from you will not be associated with your full IP address. We have activated the IP Anonymization of Google Analytics, offered by Google on our website, so that the last 8 bits (IPv4) or the last 80 bits (IPv6) of your IP address will be erased. In addition, Google is a certified organisation under the EU-U.S. Privacy Shield, which guarantees an adequate level of data protection in the United States. For more information, see the General Conditions and Privacy Policy of Google LLC. Please, consult Google’s page periodically about all changes or updates to these conditions and to the information, gathered through Google Analytics.
Facebook Pixel
We use Facebook Pixel – a tool operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA, or, if you are in the EU, by Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland (Facebook), on our website for the purpose of analyzing, optimizing and economically operating the Website. With the help of Facebook Pixel, Facebook has the ability to identify visitors to our site as a target group for displaying ads on Facebook. Accordingly, we use Facebook Pixel to display ads that we post on Facebook to social network users who are interested in our website. That means that with the help of Facebook Pixel, we want to make sure that our Facebook ads are relevant to the potential interest of users and that they are not annoying. We may also use Facebook Pixel to track the effectiveness of the ads on Facebook for statistical and market research purposes, following if users have been redirected to our page after clicking on a Facebook ad (so-called \”conversion\” or \”visitor’s interaction\” \”). In this case, the processing is with a legal basis of Art. 6, para 1, sentence 1, letter a) of the GDPR. Facebook Pixel is triggered directly by Facebook when you visit our website and may store a cookie on your device. If, after that, you log in to Facebook or visit Facebook, your visit to our page will be recorded while logged in. The information collected for you is anonymous to us, so we are not provided with any user identity information. However, Facebook stores and processes the data so that it can be linked to the corresponding user profile. That means that user profiles can be created from the processed data. Facebook processes the data in accordance with Facebook\’s Privacy Policy. You can find more information about how Facebook Pixel works and how in general ads are displayed on Facebook in Facebook Privacy Policy: https://www.facebook.com/policy. If you do not want to participate in the tracking process, you can reject the cookie settings required for this purpose by using your browser settings and disable the automatic cookie saving completely.